Sunday, November 27, 2011

First Lady To Keynote "Building A Healthier Future" Summit

Partnership for a Healthier America's two-day childhood obesity summit begins Tuesday; includes Great American Family Dinner Challenge...
First Lady Michelle Obama will give the keynote address on Wednesday morning at Partnership for a Healthier America's (PHA) Building a Healthier Future Summit. The two-day event in Washington, DC, is the first national summit hosted by the non-profit foundation established to further Mrs. Obama's Let's Move! campaign, and will bring together business and industry leaders with their nonprofit, academic, and government counterparts for panel meetings and discussions. It begins on Tuesday morning at the Omni Shoreham Hotel.

Mrs. Obama serves as honorary chair of PHA, which is led by Dr. James R. Gavin III. The foundation is responsible for organizing and managing the private-sector commitments the First Lady has garnered for the Let's Move! campaign, including the pledges from Walmart and other grocers to build stores in food deserts, and from national chain Darden Restaurants to revamp its menu offerings.

At the summit, "private sector leaders from all industries will be announcing new commitments while current PHA partners will be proving updates on their progress," according to organizers.

Honorary vice-chairs Mayor Cory Booker of Newark, NJ and former U.S. Senate Majority Leader Bill Frist, M.D., will both speak at the summit, as will Gavin.

Healthy cooking in the spotlight...
Senior Policy Advisor for Healthy Food Initiatives Sam Kass is also a featured participant at the Summit. Kass will serve as the emcee for The Great American Family Dinner Challenge on Tuesday night, a cooking exhibition that will pit two teams of James Beard Award-winning chefs against each other to create a fabulous dinner on a Food Stamps budget. The chefs--Tom Colicchio and Maria Hines vs. Holly Smith and Ming Tsai--will have $10 of ingredients and just thirty minutes to dazzle the judges, who are two sets of "real" parents. (Kass, above)

A dinner on Tuesday night for all Summit attendees will be cooked by James Beard Award winners and nominees Floyd Cardoz, Koren Grieveson, Michel Nischan and Anne Quatrano.

Social media: PHA's website is here; a Facebook page for the summit is here; Twitter is @PHANews with the hashtag #PHASummit. Check out @LetsMove and for the First Lady's campaign.

*Photos by Eddie Gehman Kohan/ObamaFoodorama

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